Bond Booster Technology targets weakened areas within the hair fiber. Bond Booster Technology targets weakened areas within the hair fiber.
Bond-supporting actives help reinforce compromised bonds to reduce the appearance of damage. Bond-supporting actives help reinforce compromised bonds to reduce the appearance of damage.
Hair appears stronger, smoother, and more resilient. Hair appears stronger, smoother, and more resilient.

Purple + Pink Shift Mask made hair shimmer with light-reactive color and intense shine.

01.

Apply evenly from roots to ends, on clean, dry hair.

02.

Comb through and let it process for 20 minutes.

03.

Rinse with cool water until it runs clear, dry and style as usual.

The Scent: 01 Fresh Start

A modern, clean floral with orange blossom, lily of the valley, and warm amber wrapped in soft sheer musk.

Scent Profile: Fresh & Clean

Musk
Lily of the Valley
Golden Amber
4.5
Rated 4.5 out of 5 stars
Based on 10,372 reviews
Total 5 star reviews: 7.9k Total 4 star reviews: 830 Total 3 star reviews: 636 Total 2 star reviews: 439 Total 1 star reviews: 545
84%would recommend these products
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10,372 reviews
  • N Profile picture for Nina
    Nina
    12 hours ago
    Reviewing
    Rhodolite Color Depositing Mask
    Rated 5 out of 5 stars
    Obsessed! 🩷

    This semi permanent color is absolutely beautiful!

    My locs truly standout! This product smells wonderful and left my hair so soft and vibrant! Thank you Brad!

  • RC google logo
    R٤վՏի٨ C.
    Verified Reviewer
    Yesterday
    Reviewing
    Super Orange Color Depositing Mask
    Rated 5 out of 5 stars
    SUPER ORANGE, LOVE IT!!!

    BEST PRODUCT EVER!!! SO BRIGHT, SMELLS SO GOOD!!! IT FEELS WOW!!!

  • EL Profile picture for Ella L.
    Ella L.
    Verified Buyer
    Yesterday
    Reviewing
    Garnet Color Depositing Mask
    Rated 5 out of 5 stars
    Review of the garnet

    Same as the berry color I loved the product and would definitely recommend to anyone!