I have shoulder length light brown/dark blonde hair (gold in the sun). It's fine, thinning, and oily. I shampoo 2 or 3 times a week. My dream is purple hair but bleaching scares me. Do I reached to bleach or will over my natural (virgin) hair work? Thanks for all you do! I am 50, handicapped and use a walker. A stroke robbed my voice so doing my hair is my way of having fun! Thanks again!
Do I need bleach?
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Hi Beautiful 💜 Thank you for sharing your story—hair is such a fun and powerful way to express yourself, and you deserve to feel amazing!
Since your hair is virgin and on the lighter side, you may not need bleach! You can try a semi-permanent purple like Amethyst, a deep, rich shade that gives great color payoff—even without pre-lightening. Just know it may show up as more of a soft tint.
We recommend doing a test strand and processing for 30–45 minutes for best results. If you want a bold, vibrant purple, a gentle bleach will help—and the good news is our color has bond builder to help repair and protect.
Can’t wait to see you rock your purple era! 💜✨