Before

Ari dunks her hair in this incredibly hydrating mask for the ultimate hair revival.

01.

After shampooing, apply a generous amount to damp hair.

02.

Leave on for 5-10 minutes.

03.

Rinse thoroughly.

MoistureBind Technology™ draws hydration into the hair fiber. MoistureBind Technology™ draws hydration into the hair fiber.
A moisture-retention system stabilizes hydration levels within the strand. A moisture-retention system stabilizes hydration levels within the strand.
Hair feels noticeably softer, smoother, and more resilient. Hair feels noticeably softer, smoother, and more resilient.

The Scent: 01 Fresh Start

A modern, clean floral with orange blossom, lily of the valley, and warm amber wrapped in soft sheer musk.

Scent Profile: Fresh & Clean

Musk
Lily of the Valley
Golden Amber

FAQ

How often should I use Hydrify Mask?

Use 1–2 times per week for deep hydration and repair.

How long should I leave it on?

Leave it on for 5–10 minutes, or longer for a deeper conditioning effect.

Does this help with frizz?

Yes, it smooths and deeply conditions for frizz control.

Is this too heavy for fine or thin hair?

No, this mask is lightweight and won’t weigh your hair down.

Is this safe for color-treated or chemically-treated hair?

Yes, it’s safe for color-treated, bleached, or chemically processed hair, and can help restore moisture lost during those services.

4.7
Rated 4.7 out of 5 stars
Based on 1,216 reviews
93%would recommend these products
Slide 1 selected
1,216 reviews
  • ZB Profile picture for Zoey B.
    Zoey B.
    Verified Buyer
    Yesterday
    Reviewing
    Hydrify Hydrating Mask
    Rated 5 out of 5 stars
    Brought the hydration back to my hair.

    I fried it so bad I had to cut all my hair off and shave it off basically, well the tiny bit that was left, was super dry and didn't get greasy after a week, which has never happened to me before. My hair always has been super oily and always healthy but I was freaking out unsure what to do, I ordered this, my hair has its hydration and healthy back. My hair feels like silk it's so soft.

  • CL Profile picture for Catherine L.
    Catherine L.
    Verified Buyer
    1 week ago
    Reviewing
    Hydrify Hydrating Mask
    Rated 5 out of 5 stars
    Works

    This stuff is a miracle in a jar

  • MF
    Michelle F.
    Verified Buyer
    1 week ago
    Reviewing
    Hydrify Hydrating Mask
    Rated 5 out of 5 stars
    WHAAAT?!?!

    So I'm thinking hydration, yes! My hair can always use extra hydration because the hair I was born with acts like hey. It looks like hey, it feels like hey. Everyday. So when I put dehydrating mask on the first time I was like okay well let's see what the product does and when I rinsed it out and you know I let it air dry because I don't want to damage my hair and I pick it or use my fingers if there's any untangling that has to happen, because my hair is down to the bottom of my back. So it was great my hair felt soft it was wonderful. But I don't wash my hair everyday. I can't wash all my oils out because it'll look like hey. So when I washed it again the second time and I used the hydrating mask, when I rinsed it out and after I was done air drying it and I've just been around my fingers through it and fluffed it my husband looked at it and said would you do to your hair, it's so shiny? And I was like really? And he came over and touched it and he's like wow this is really soft! I was like wow!? Believe it could do that! I didn't believe anything could do that! LOL! 😏 But I do notice my roots are starting to come in so I don't know I'm going to have to let them grow in a little longer so I can bleach again. I think I'm going to do a fun color this time! It's all the sectioning I'm not looking forward to. I have a lot of hair! 😮‍💨😞